Wednesday, May 09, 2007

Happy 50th!

There's an anniversary for everything these days, be it a wedding anniversary or an engagement anniversary or an anniversary for which 2 people have been together! The list seems to be endless! The most common anniversary is the Birthday, without question and today I just found out that there is an 'Anniversary', but not for a person.

This was invented in 1957 in Switzerland. American Airlines, Gap, Panasonic, Lufthansa and Tupperware are among its users. It is one of the best known in its field, both in a positive and negative way. I'm even astonished to say that a book has been published about it.. which is an emotion you might also share with me when I reveal what I'm actually talking about!

I've looked at a bunch of descriptions of it and they seem to be so similar to a way you would describe a car or something... "It has smooth, clean lines, and an unobtrusive geometry that almost suggests it was designed not to stand out." It has also made an appearance, if you can call it that in the sitcom "Friends" in Season 10.

We all use computers and take so much for granted. Don't you think that a font should be given a birthday too? Well, apparently this incredibly popular font is celebrating its 50th anniversary this year... so here goes - Happy 50th HELVETICA!

Whatever has been mentioned before is true. This font has hate clubs and has followers. Every brand mentioned before also has its 'typeface' in Helvetica. It even makes an appearance in Friends Season 10. It is truly incredible that we miss so many things which are right in front of our very eyes! There are so many anniversaries we celebrate these days that adding this one would barely make a difference. After all, Helvetica is a true Swiss beauty!

1 comment:

Anonymous said...

That's not just an interesting post but is also well written.